A Little Info About Us.........

The Webster Dictionary definition of “Impress” is “to create a favourable impression”.

Being male in today’s world is a lot more complicated that it ever has been before. The pressure in on to achieve in life all the time – and the competition is fierce. Success means different things to different people but everybody wants to be successful in some way. Our aim is to simplify at least part of your life to allow you to concentrate on the rest….

Think about the areas in your life where you need to be successful:

Career – You may work in an environment where you need to present the right “image”. For example you might work in Professional Services such as Law, Accounting or Banking where the way you dress needs to reassure your clients that you are able to look after their best interests. You may be in a Sales role where you want your clients to think of you as reliable and dependable. Or you may be in Management and need to present a level of authority and power….Each situation requires subtle variations in style that make a big difference to the result.

Social Life – Let’s face it, finding a partner is never easy and first impressions are vital. What is your wardrobe saying about you? Do you know? The experts always say you should be yourself when meeting people for the first time but are you giving yourself the chance to actually meet them initially? You may be a “catch” but you still need to use the right bait! Being styled by a woman will help you send the right message.

Formal Occasions – Weddings, Black Tie Events. These types of events often fill men with dread and fear. Don’t despair – like anything in life, knowing the rules helps you play the game. We can teach you the rules to make you look the part but be comfortable doing so – no need to feel like a stuffed penguin!

Why Style to Impress?

We have found that men’s style needs are not completely understood by the stylists who do both men and women. Women’s needs and interests in style are actually very different to men. In general men are more interested in how improving their style can improve their success – whether it be socially, at work or in relationships. We aim to teach you the necessary skills to understand how to dress to improve your chances of success in each of these areas.

Don’t Have Time to Spend Hours Shopping?

We understand there is a key difference between how men and women shop. Women tend to be foragers and enjoy spending time looking through store after store and see shopping as a social occasion. Men tend to be hunters and like to get in and get out. With this in mind we are careful to ensure that our consultations are kept relevant and to the point and our shopping tips are simple, repeatable and adapted to the male psyche.

What is Style Anyway?

As you can see, creating the right impression is important but that impression should also be an extension of who you are. Style is personal but it is also timeless. If you can present the right stylish impression to the world then not only do you improve your chances of success but you say to the world “this is who I am”. Our job is to unlock your style and show you simply, quickly and easily how to express it every time. Why us? Check the About Us page for more details and the Packages page to learn about how quickly and easily we can help.

Now of course you eventually need to back up these favourable impressions with substance but without the right first impression you may never even get the chance. We are sure you can take it from there…